SACRAMENTO, CALIF. – California Interscholastic Federation (CIF) and Varsity Spirit have announced the signing of an agreement that names Varsity Spirit as the official cheer uniform, practice/camp wear, accessories and camps provider for the CIF through 2022.
“As competitive cheer begins its first season as an education-based athletic offering in California, we welcome Varsity Spirit to the CIF family,” said CIF Executive Director Roger L. Blake.
“We are thrilled to have a relationship with the CIF and look forward to working hand-in-hand with them to ensure that traditional cheerleading and the incredible value it provides for schools and communities in building school spirit remains strong and includes as many young people as possible. In addition, helping to grow CSC (STUNT) to provide another cheer discipline in the California schools is beyond exciting for us. We strongly believe the more kids that are involved in student activities and school sports, the better they will do in school and the better they will do in life,” said Bill Seely, President of Varsity Spirit.
About the California Interscholastic Federation
The California Interscholastic Federation (CIF) was created in 1914 and is the governing body for high school sports in the state of California. CIF is uniquely positioned to foster student growth in values and ethics. CIF’s ideal of “Pursuing Victory with Honor,” provides the opportunity to influence the actions of the athletic community. CIF strives to promote equity, quality, character and academic development. CIF is a nonprofit federation and the state office, located in Sacramento, Calif., represents the interests of its member Sections. The 10 Sections represent geographic regions within the state: Central, Central Coast, Los Angeles City, North Coast, Northern, Oakland, Sac‐Joaquin, San Diego, San Francisco and Southern. CIF represents 1,587 public and private member schools and more than 831,000 student‐athletes. CIF conducts Regional and State Championships in badminton, cross country, football, volleyball, tennis, wrestling, basketball, soccer, swimming & diving, track & field, golf and water polo. CIF Sections conduct championships in more than 22 sports.
About Varsity Spirit
Memphis-based Varsity Spirit has been a driving force behind cheerleading’s dynamic transformation into the high-energy, athletic activity it is today, and the leading global source for all things cheerleading and dance. A division of Varsity Brands, Varsity Spirit is a leader in uniform innovation and educational camps, clinics and competitions, impacting nearly a million athletes each year. Focused on safety, entertainment and traditional school leadership, Varsity Spirit’s 5,000 employees have been helping raise cheerleading’s influence and profile since 1974. For more information about Varsity Spirit or Varsity Brands, please visit www.varsity.com or www.varsitybrands.com.